Full Job Description
Job Title: Social Media Manager
Location: Miami, Florida
About Us
Welcome to Beyond Burgers, a culinary trailblazer redefining fast-food dining with our innovative and delicious plant-based options. As one of the leading food brands in the country, we pride ourselves on sustainability, quality, and commitment to our community. With diverse flavors and a mission to transform the way people think about food, we are expanding our reach in the vibrant city of Miami. We are excited to announce a new opportunity for a Social Media Manager to join our thriving team!
Job Description
As the Social Media Manager at Beyond Burgers, you will be the driving force behind our brand’s online presence. Your main goal will be to enhance our digital footprint, engage with diverse audiences, and generate excitement around our plant-based offerings. This is an incredible chance to dive into the fast-paced world of digital marketing while working in a vibrant, innovative environment right in sunny Miami.
Key Responsibilities
- Develop and implement a comprehensive social media strategy that aligns with Beyond Burgers’ mission and overall marketing objectives.
- Create engaging, shareable content across all social media platforms, primarily focusing on Instagram, Facebook, TikTok, and Twitter.
- Monitor trends in social media tools, applications, and strategies to ensure our network stays ahead of the curve.
- Build and maintain a calendar for all social media activity, ensuring timely and relevant engagement with our audience.
- Analyze social media metrics to assess campaign effectiveness and inform future strategies.
- Manage social media advertising budgets and create paid ad campaigns designed to amplify our brand’s story.
- Engage with our community by responding to comments and messages in a timely manner, fostering a lively, real-time dialogue.
- Collaborate with the marketing team and other departments to create cohesive messaging that resonates across platforms.
- Stay current with industry trends and best practices in social media marketing.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in a social media management role, preferably within the food and beverage industry.
- Exceptional writing and communication skills with an eye for detail.
- Proven ability to create compelling content that drives engagement and builds community.
- Strong understanding of social media platforms, analytics, and advertising tools.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer) and design software (e.g., Canva, Adobe Creative Suite).
- Strong analytical skills and experience interpreting social media metrics and insights.
- Strong project management skills with the ability to effectively manage time, prioritize tasks, and meet deadlines.
- A genuine passion for the food industry and sustainability.
Why Join Beyond Burgers?
At Beyond Burgers, we are not just about food; we are about people. Our team is a family that values creativity, passion, and innovation. By joining us as a Social Media Manager, you’ll be part of an exciting journey that emphasizes:
- Work-Life Balance: Enjoy flexible working hours and the opportunity to work from home when necessary.
- Cultural Diversity: Be a part of a team that celebrates different cultures and perspectives, reflecting Miami’s vibrant community.
- Growth Opportunities: We offer continuous learning opportunities and support for professional development.
- Health & Wellness: Benefit from our comprehensive health package and wellness programs that keep you fit and healthy.
- Sustainability Focus: Work for a company that truly cares about the environment and community wellbeing.
How to Apply
If you are ready to take your social media career to the next level and join a team where your creativity and passion for food can flourish, we would love to hear from you! Please submit your resume, a cover letter, and samples of your recent work via our careers page. In your cover letter, be sure to tell us why you want to join Beyond Burgers and how your skills will contribute to our mission.
Conclusion
Take this opportunity to launch your career with Beyond Burgers as a Social Media Manager in the beautiful, bustling city of Miami. Be a part of a brand that is not just selling food but is changing the dialogue around what we eat. We look forward to welcoming you to our team!